A request for donation asks for donations. The donation desired might be cash, product, services, or volunteer hours, or something else entirely. Once you have developed a good request letter you may use it again and again.
Requests for Donation letters tend to follow a similar pattern. It’s a good idea to stick to this tried-and-true formula.
- Keep your letter formal and to the point.
- Communicate that the recipient’s donation will help create a successful situation. (Do not suggest that by not donating the recipient contributes to a failure.)
- Personalize the letter in a few ways to demonstrate your personal effort in contacting them.
- Conclude your letter thanking the recipient for their time and consideration.
- The letter should be in three simple paragraphs; the first introducing yourself and your organization’s mission, the second presents what you would like from the recipient (and what the recipient will get in return, be it ad space, publicity, or whatnot), and the third thanks the recipient for their time and invites them to contact you with any questions.
Below is a sample that you may copy and modify to suit your needs:
Hometown Skatepark Committee
Title (if known and appropriate)
I, Joe Advocate, am writing to you on behalf of Hometown Skatepark Committee, an organization that is working for the a new public skatepark in our community’s youth. We estimate that today there are #,000 kids in our town that are passionate about skateboarding but have nowhere to do it safely. We feel that this athletic drive should be supported by a safe, sanctioned place for these kids to exercise, socialize, and develop skills that will be useful throughout their lives. Our organization is dedicated to the process of making that happen but we need your help.
Your donation will bring us closer to our goal of $#00,000. Many business and community leaders are on board as well as hundreds of individuals. Our community is clearly excited and eager to see this project succeed. You can be a part of that excitement by supporting our youth with a $#,000 donation. We are happy to acknowledge your donation on our website and at our numerous events, (unless you prefer otherwise).
I would like to thank you for considering this opportunity to partner with our organization for raising funds. If you have any queries regarding our organization, our fund management policy, or the project itself, please feel free to contact me at the address given above or at firstname.lastname@example.org.
(If you are a non-profit or are writing letters on behalf of a non-profit organization, you should indicate that either in the second paragraph or at the end: The Hometown Skatepark Committee is a non-profit organization (501c3) and your donation is tax-deductible.)
If the recipient responds with a donation, be sure to send a receipt and thank you letter.